Monday, November 3, 2008

Return of an art form




Wandered into the Virgin records' Union Square store yesterday, and was surprised to see new album releases merchandised both in CD and vinyl, side-by-side.
The return of vinyl has been in the news as Millenials are discovering and baby boomers are rediscovering the superior experience. I felt a sense of reverence holding the heavy, shrink-wrapped cardboard packages and looking at the fabulous art direction of some of the classics like "Band on the Run." These new vinyl pressings are different from the records from years ago because they are made from virgin vinyl free of impurities. Vinyl Revival writes:


"....many records are pressed on heavier platters of vinyl. These heavier records are noticeably heavier, thicker and stiffer than lightweight records. As you can imagine, the grooves retain their shape better, even with repeated plays. Some even claim that the stiffer vinyl produces a more realistic sound with less distortion than a standard record...the experts pretty much agree: These records truly do sound better than the standard, lightweight records of yesteryear."


1 comment:

Admin said...

Hey, thanks for the mention of my article! It has been my experience that those heavy virgin vinyl albums do sound better, last longer, and are produced with better care than regular vinyl records. It is great to see many artists re-releasing their music on vinyl, and opting for 180g and 220g versions for discriminating listeners.